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Visitor Research: Aquariums are “conservation institutions” first, working well beyond their walls

In a recorded Webinar, The research shows an increased perception of aquariums in Europe as being admired, trusted, and acting as conservation organizations. Colleen says this bodes well for recovery from pandemic years as long as conservation actions take a central role in the stories and educational initiatives of aquariums.
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Recorded Webinar: Visitors see aquariums as conservation organizations, research shows

In the Species360-hosted webinar, Future of Aquariums / Europe, more than 180 aquarium and zoo professionals gathered to hear the results of new research and a panel discussion on visitor expectations regarding aquariums throughout Europe - as well as some comparative data regarding the United States and Canada.
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